RATIO… 50:60:90

Our social code this season sought out to reshape the concept of classic menswear glamour by exploring a play on different eras with its core premise built on Fine tailoring using the silhouette of the 60s while referencing the whimsy of the 50s and the free spirited rhythm of the 90s.

The Collection is a more adventurous take on The Man’s form with an interesting play on proportions , cuts, shapes and textures . Our new range preaches its own philosophy by technically and masterfully redecorating the generic idea that the soul of menswear’s suiting was found on the idea of a perfect fit .

Styling and Creative Direction @thestyleinfidelstudios
Beautician @casskoncept1
Hair Stylist @zubbydefinition
Cinematographer @16ratio9
Location @hive.zenstudios
Set Designer @emmanueloyeleke
Models @bethmodelafrica

COLLECTION SHOOT

PRODUCT SHOOT